AR and VR binoculars

Augmented reality without downloading an app

Developed through 5 years of R&D, our innovative AR binoculars are the perfect hands-on solution for even the least tech-savvy visitor to heritage organisations, tourist attractions, museums, public engagement and marketing events, corporate training programmes and more. Our various models offer unparalleled AR/VR experiences that bring the past to life, reimagine the present, and envision the future. Whether you're holding our portable binoculars, peering through our classic single standing units, or sharing the view with our inclusive double standing models, you'll enjoy intuitive, accessible designs that blend seamlessly into any environment. Step up to the lens and discover how our designs can transform ordinary views into astonishing adventures.

Zubr AR and VR binoculars

AR & VR binoculars projects

Options

Single standing AR and VR binoculars

Single standing binoculars

Standing double unit AR and VR binoculars

Double standing binoculars

Handheld AR and VR binoculars

Handheld Binoculars

Person looking through SSGB AR binoculars

Single standing binoculars

Zubr’s single standing binoculars combine the charm of a recognisable seaside design with impressive AR/VR technology, delivering a stationary immersive experience for users of all ages. Our sleek, freestanding units feature a classic aesthetic reminiscent of traditional viewing telescopes, with simple and intuitive controls to ensure accessibility – simply peer through the lens to view gorgeous digital overlays, from animated characters to architectural reconstructions. Whether installed at public parks, attractions or tourist hotspots, our innovative binoculars create engaging and memorable encounters with the past, present and future.

Double standing binoculars

Zubr’s double standing binoculars are designed to offer an accessible and inclusive AR/VR experience for all visitors. Featuring a dual-head set up, involving one set of binoculars at a much lower height, the hardware caters to a diverse range of users, including children and wheelchair users. Ensuring everyone can explore rich digital overlays, visitors can effortlessly engage with the digital content through an intuitive interface, whilst remaining rooted in the real world around them – our AR content creates an interactive and inclusive experience, designed to enhance the visitor’s surroundings in unforgettable ways.

Handheld binoculars

Our handheld AR/VR binoculars offer a portable, immersive experience that blends the real world with augmented or virtual reality elements. These compact models allow users to explore digital content overlaid onto their surroundings, such as historical reconstructions, animated characters or futuristic landscapes. Designed with user-friendly software, the binoculars are intuitive to operate, making them ideal for enhancing interactive experiences across heritage sites, museums, and tourist attractions.

People loved interacting with the binoculars, which mixes the nostalgia of seaside attractions with the magic of seeing a landscape change before your eyes. Allowing anyone can walk up and see the past and future of the area spring to life around them.
Calvium – Cardiff Bay, Porth Tigr

Benefits

Icon AR camera view

AR camera view

Virtual scene view

Colour customisation

360 Panoramas icon

360 Panoramas

Wheelchair accessible version icon

Wheelchair accessible version

Weather & vandal resistant icon

Weather & vandal resistant

Low power consumption icon

Low power consumption

Gamification and interactivity icon

Gamification and interactivity

Analytics

Easy servicing icon

Easy servicing

AR info points

AR info points

Shipping worldwide icon

Shipping worldwide

Zubr’s AR/VR Binoculars app

Download our app to see our binos in AR

Zubr’s AR/VR Binoculars app lets you test how they would look in your space and trial different colour combinations.

Place a scale 3D model of the binoculars in AR. Use 2 fingers to rotate the model. Choose between our standard or double-headed, wheelchair accessible unit by seeing how each would fit into your location.

Faqs

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