Academic Research
Pushing research boundaries with immersive tools
As a leading studio in Augmented and Virtual Reality, we reshape the way people learn, explore and connect; this innovative ethos underpins our work in academic research.
Working with academics and research institutions, we develop cutting-edge AR and VR tools that advance research across disciplines. Whether you’re visualising complex scientific data in immersive 3D, simulating experimental environments in Virtual Reality, or researching immersive technology as a subject, our studio helps bring your ideas to life. We partner with universities, labs, academics, and research professionals on everything from interactive research exhibitions to bespoke immersive R&D projects, transforming your findings into experiential mediums.
Trusted by academic leaders across the globe
![Historic interiors in AR. 3d reconstruction of the dining room at Margam Castle for M[AR]gam app](https://zubr.co/wp-content/uploads/2025/01/Margam_Dining_Room_compr-uai-1080x1080.jpg)
Research applications across disciplines
Immersive technologies like AR and VR are being adopted across a wide range of academic disciplines, offering new ways to explore, simulate, and communicate research. In the medical and biological sciences, Virtual Reality can be used to visualise complex anatomical structures or biological processes in 3D, enhancing student understanding and academic presentation.
In fields such as history and archaeology, Augmented Reality allows researchers to digitally reconstruct artefacts, ancient architecture, and historical spaces, enabling deeper analysis, the generation of research hypotheses and wider public engagement.
Environmental scientists are using 3D mapping and immersive simulations to explore climate change data, ecosystems, and urban planning scenarios in ways that traditional visualisation tools can’t match.
Meanwhile, in the technology sector, immersive platforms themselves become the subject of investigation, opening new frontiers in understanding user experience, cognition, and interactive design.
Why work with us?
Zubr collaborates with academic researchers and institutional partners to explore the potential of AR and VR in research environments. Our multidisciplinary team blends creative vision with deep technical knowledge, enabling us to develop immersive tools that support data visualisation, public engagement, and experimental R&D.
- Support research outcomes: We don’t just make your work look impressive – we add new dimensions, increasing accessibility and interactivity. Our tailored solutions meet real research objectives.
- Built for academic collaboration: We speak your language. From proposals and ethics compliance to integration with your existing research platforms, we’re equipped to work closely with your research teams to ensure seamless alignment with academic workflows and funding requirements.
- Contributors to academic research: Beyond technical delivery, Zubr regularly collaborates on the research itself, contributing to whitepapers, academic journal articles, and conference submissions. Our involvement helps strengthen research outputs by embedding insight from immersive design and real-world implementation.
- Enabling innovation across disciplines: Our immersive tools have supported STEM, arts, and humanities research alike – demonstrating that AR and VR are not a niche, but rather cross-disciplinary enablers of discovery, experimentation, and communication.
- End-to-end technical support: From concept development to final deployment, we offer ongoing support for your immersive research projects. We provide sustainable, scalable solutions, all delivered with academic rigour and creative flair.
Your next research proposal
Immersive technology is reshaping how academic research is conducted, presented, and understood. Zubr is here to help you lead that change. Whether you’re looking to enhance the way you communicate findings, explore data in new dimensions, or break ground in XR-focused studies, we’re ready to collaborate.
Bringing technical insight and creative problem solving to every stage of the research journey, Zubr understands the academic process and the potential of immersive media. Let’s start a conversation.
