Generated by Rank Math SEO, this is an llms.txt file designed to help LLMs better understand and index this website. # Zubr: Zubr is your creative, inventive and trusted technology partner. We’re an international augmented and virtual reality studio with over a decade of expertise. With over 400 successful projects we offer new perspectives to help you think without limits. ## Sitemaps [XML Sitemap](https://zubr.co/sitemap_index.xml): Includes all crawlable and indexable pages. ## Posts - [Our home in the South West](https://zubr.co/bristol-bath-south-west-ar-vr-studio/): Through our relationship with TechSPARK, the not-for-profit growth network supporting Bristol and Bath’s technology sector, we have showcased our work at Bath Digital Festival, and even attended the SPARKIES awards - walking away in 2023 with the Best Use of Immersive Tech award! - [Beyond the Metaverse: why proven immersive tech beats tech trends](https://zubr.co/metaverse-tech-trends/): The question remains: how do you separate genuinely purposeful immersive technology from passing tech trends?Cutting through tech hypeAt Zubr, we’ve always taken a different approach. - [Expanding the page with an interactive digital layer](https://zubr.co/ar-books/): Zubr's AR BooksAugmented reality books layer digital experiences over physical print, transforming the page into an interactive gateway. By scanning illustrations with a phone or tablet, readers can unlock animations, sound, 3D objects, games, or even mixed-reality storytelling. - [Exploring the differences between AR and VR](https://zubr.co/ar-versus-vr/): At Zubr, we’re well-versed in the differences between AR and VR. We spend a lot of time building these kinds of projects, from playful AR treasure hunts to fully immersive VR worlds, so we thought we’d break it down for you. And yes, we’ll give you some real examples from our own work along the way.Augmented Reality (AR): Your world, upgradedAugmented Reality enhances the real world by overlaying digital content onto physical surroundings. Whether it’s interactive museum installations, digital trail guides or animated filters on Tiktok, AR brings virtual elements into everyday life without disconnecting us from the real world. Unlike VR, which shuts out the real world entirely, AR works with what’s already there, making your everyday environment a little more magical. - [Consulting on a Long Covid and ME immersive project with Zubr](https://zubr.co/blog/2025/06/26/mirrorbox/): Over the past few months, I had the privilege of consulting on an inspiring project developed by artist, Alison Larkman, ‘I Would Be Here If I Could’ Mirrorbox. As someone living with ME herself, Alison brings a vital lived perspective to the work, which explores how immersive art can meaningfully support people with Long Covid and ME. I worked alongside the creative and technical teams, contributing both my professional knowledge and my personal experiences of living with chronic illness. - [Research-led innovation for Liberty Trail AR](https://zubr.co/blog/2025/03/26/research-liberty-trail-ar/): Collaboration lies at the heart of Liberty Trail ARZubr are experts when it comes to bringing history to life, with our work on the Liberty Trail AR suite demonstrating the power of augmented reality storytelling to bridge the past and present. Yet, none of our AR magic would be possible without the extensive research of our team and our partners, the American Battlefield Trust and South Carolina Battleground Preservation Trust. - [Groundbreaking augmented reality experience to reconstruct St. Mary’s Abbey in Kenilworth](https://zubr.co/historical-reconstruction-kenilworth/): Zubr to develop 'Kenilworth Revealed'We are thrilled to announce our partnership with Kenilworth Town Council, who have tasked us with developing a pioneering visitor experience to transform the town centre with cutting-edge augmented reality technology. The “Kenilworth Revealed” project will digitally reconstruct St. Mary’s Abbey, offering visitors an immersive glimpse into the Abbey as it stood in 1500. - [Behind-the-scenes of Zubr’s rebrand journey](https://zubr.co/rebrand-journey/): New year, new ZubrAs the new year unfolds, we are thrilled to share the results of Zubr’s rebrand journey - a bold step forward in our brand’s evolution. Over the past six months, we’ve been hard at work crafting a fresh visual identity to capture the essence of who we are and what we stand for. - [Innovative 3D Modelling for Liberty Trail AR](https://zubr.co/blog/revolutionary-war-3d-modelling-for-liberty-trail/): A Behind-the-Scenes Glimpse into the 3D Modelling Process at ZubrRecreating the Revolutionary War battles of South Carolina in augmented reality posed a unique set of challenges for Zubr’s 3D artists and developers, given the scope of each battle scene. From 3D modelling historically accurate characters to designing realistic environments, modelling the changes that took place over time, every detail required a careful balance of research, 3D artistry and digital innovation. Leveraging new and familiar tools, the team pushed technical boundaries to craft immersive, high-quality assets for the Liberty Trail AR scenes, resulting in a level of Revolutionary War 3D modelling that will wow app users.Innovative 3D Character DevelopmentTo ensure historical accuracy and facilitate the design of each battle site, Zubr collaborated with experts from the American Battlefield Trust and South Carolina Battleground Preservation trust to undertake research into each battle site. Once this in-depth research was well and truly underway, it was time for Zubr’s 3D developers to get started. 3D artists, Joe and Selwyn both faced some unique challenges as Zubr embarked on a new 3D character creation process. - [New Augmented Reality Experiences Bring Battlefields to Life](https://zubr.co/new-augmented-reality-experiences-bring-battlefields-to-life/): The Liberty Trail announces app and on-site binoculars created through UK-US partnershipThe Liberty Trail AR App is available to download on iOS and Android.Charleston, S.C. (November 27, 2024)The Liberty Trail Augmented Reality Experience provides a new way to interact with Revolutionary War history: By exploring key battlefields faithfully reconstructed in 3D. Working together, the American Battlefield Trust, South Carolina Battleground Preservation Trust and UK-based augmented reality company Zubr, have created an interactive and immersive glimpse into places central to the Palmetto State’s pivotal role in the conflict. - [Behind the Scenes at Waddesdon Manor: Photogrammetry for Beckford’s Tower](https://zubr.co/blog/photogrammetry-beckfords-tower/): With a single mobile app (where our photogrammetry models shine), visitors would be guided through the interior and exterior of Beckford’s Tower. The outdoor experience combines AR moments, audio, music and sound design alongside more traditional content such as digitised archival documents, photos and illustrations into a series of themed tours. - [Join Zubr at Bath Digital Festival 2024](https://zubr.co/blog/bath-digital-festival-2024/): Zubr are showcasing at Bath Digital Festival 2024 on 15th May!Last year we had a fabulous week at Bath Digital Festival, celebrating the wonderful XR work happening in Bath and beyond. From showcasing our XR binoculars with the MyWorld team to demoing some of our recent AR and VR projects to the public at TechSPARK’s Immersive Technology Showcase at Newark Works. - [Recycle City workshops: using AI and AR to illustrate and share local stories](https://zubr.co/blog/recycle-city-press-release/): Recycle City WorkshopsRecycle City, originally conceived by Ruth Harrisson, is about designing and envisioning a sustainable future – it is a speculative city founded on the values of creativity, community, opportunity, human and animal welfare, healing, connection, conservation, love, joy and celebration. - [Zubr shines at Bath Digital Festival 2023 and this year’s SPARKies Awards](https://zubr.co/blog/bath-digital-festival/): Zubr: Best Use of Immersive Tech awardWe had a fabulous week at Bath Digital Festival celebrating the wonderful XR work happening in Bath and beyond. From showcasing our XR binoculars with the MyWorld team to demoing some of our recent AR and VR projects to the public at TechSPARK’s Immersive Technology Showcase at Newark Works. - [Part II: Making believable historic characters for museum VR](https://zubr.co/blog/museum-vr-characters/): Avoiding uncanny characters to create realistic and authentic interactions in museum VRWelcome to the second stage of creating realistic digital interpretation for museums. Once you’ve established the 3D environment your historic or museum VR experience is based in, you need to populate it. - [Part I: Worldbuilding for historic VR](https://zubr.co/blog/worldbuilding-for-historic-vr/): How do you make an immersive but accurate historic VR experience for a museum?We’re so glad you asked! - [Zubr shortlisted for Best Use of Digital UK award](https://zubr.co/blog/best-use-of-digital-nomination/): We're thrilled to have been shortlisted for the Museums and Heritage Show Award for Best Use of Digital - UK 2023Our AR project ‘Making a Scene’ is in the final 5 for Best Use of Digital – UK at the Museums + Heritage Show Awards. We’re absolutely over the moon, as it’s one of our favourite recent projects, and a collaboration with some of our favourite clients: Bristol Old Vic and the University of Bristol Theatre Collection. - [Launching our AR binoculars at the Museum + Heritage Show 2022](https://zubr.co/blog/2022/05/24/binoculars-at-museum-and-heritage-show/): The 30th Museum + Heritage show was the perfect opportunity to launch our innovative solution to the BYOD and digital poverty issues faced by many museums looking to create immersive historic experiences for their visitors. Read on to hear what we discussed and how AR binoculars could be just what you’re looking for…Why AR binoculars?Museums and galleries have been exploring the possibilities of AR and VR for years now. Our past projects at National Gallery and Carrickfergus Castle reveal the power of augmented reality apps to show visitors impossible historic views like lost architecture or to transport them back in time to see their current location reimagined as it was centuries ago. ## Pages - [AR Training Solutions](https://zubr.co/solutions/ar-induction-platform/): SolutionsNext-level inductions and compliance trainingTransform your workforce training with immersive AR experiencesOur missionTo deliver immersive onboarding and induction training for large-scale workforces, ensuring deeper learning and improved knowledge retention - leading to safer projects, fewer incidents and increased staff well being.Our missionTo deliver immersive onboarding and induction training for large-scale workforces, ensuring deeper learning and improved knowledge retention - leading to safer projects, fewer incidents and increased staff well being.No more box-ticking exercises or awkward roleplaying. Zubr are redefining outdated, one-dimensional inductions by developing educational, memorable, immersive training experiences. Our sleek augmented reality training programmes provide participants with interactive decision-based scenarios, resulting in better knowledge retention and improved engagement.Built for Real Construction EnvironmentsZubr’s AR Induction platform is designed to prepare personnel for live site conditions before arrival, ensuring they understand both the specific project environment and the behaviours expected onsite. Training is modular, reactive, and fully adaptable - allowing custom content to be created around specific site incidents, evolving safety requirements, or project-specific risks. - [Demos](https://zubr.co/demos/): Zubr AR DemosExplore a selection of Zubr's immersive augmented reality experiences using your phone or tablet, including interactive 3D models and historical environments.Zubr AR DemosCelebrate 250 years of American history through Zubr's immersive augmented reality experiences. Explore interactive 3D models and historical environments using your phone or tablet.American Revolutionary War SoldierAdam Family HouseZubr BinocularsAmerican Revolutionary War SoldierAdams Family HouseZubr Binoculars - [XR apps](https://zubr.co/solutions-services-products/xr-apps/): XR apps work - [3D Modelling](https://zubr.co/solutions-services-products/3d-modelling/): 3D modelling work - [Solutions](https://zubr.co/solutions/): ProductsAR and VR BinocularsWebAR PlatformFuture Places ToolkitZubr AR Training SystemCreative Studio ServicesXR AppsAR TrailsVirtual Reality3D Scanning3D ModellingConsultancy - [WebAR](https://zubr.co/webar-platform/): No app required, and no usage restrictions. - [Services](https://zubr.co/services/) - [Virtual Reality](https://zubr.co/virtual-reality/): Virtual Reality (VR)Step into worlds beyond imagination with Zubr’s VR experiencesWorlds you can’t reach anywhere elseWith Zubr’s VR worldbuilding, you can offer users easy access to places and experiences otherwise impossible - whether drawn from history, imagined futures, or fantastical worlds:Zubr’s virtual reality experiences transport audiences into fully realised environments that feel alive with detail and precision. Whether you want to journey through a historical reconstruction, dive into uncharted worlds, or safely explore challenging scenarios, our VR simulations create encounters so vivid you’ll be talking about them with friends for weeks to come. - [Academic Research](https://zubr.co/expertise/education/academic-research/): Expertise  >  EducationAcademic ResearchPushing research boundaries with immersive toolsAs a leading studio in Augmented and Virtual Reality, we reshape the way people learn, explore and connect; this innovative ethos underpins our work in academic research. - [Music industry](https://zubr.co/expertise/entertainment/music-industry/): Expertise  > EntertainmentMusic IndustryCreate next-level music experiences with immersive toolsTrusted by music industry professionals - [Digital teaching](https://zubr.co/expertise/education/digital-teaching/): Expertise  >  EducationDigital teachingTransform your classroom with immersive technologyAt Zubr, we help colleges, universities, and academic institutions transform traditional teaching through AR for higher education, VR training simulations, and more. From stepping inside historic events to safely practicing high-stakes scenarios, our immersive tools spark curiosity, boost knowledge retention, and support active learning. - [Entertainment Venues](https://zubr.co/expertise/entertainment/entertainment-venues/): Expertise  > EntertainmentEntertainment VenuesMaking memories together through Zubr's immersive digital experiencesTrusted by leading entertainment venuesFrom theme parks and wildlife attractions to sports and cultural venues, Zubr creates experiences visitors simply can’t get at home.At Zubr, we understand the unique demands of attracting and engaging visitors in the entertainment and tourism sector. With tourism giants reporting record losses, and the cost of living crisis encouraging more families to stay at home, venues aren’t just competing with each other - they’re competing with the comfort and convenience of home entertainment. - [Augmented and Virtual Reality for Arts and Culture](https://zubr.co/expertise/entertainment/arts-and-culture/): Expertise  > EntertainmentArts and CultureExpand your creative practice with AR and VRTrusted by cultural institutions and artistsIn today’s rapidly evolving digital landscape, artists are no longer confined to traditional mediums. With advances in AR for artists and VR art experiences, the boundaries of expression are expanding like never before. - [Augmented and Virtual Reality for Museums and Heritage](https://zubr.co/expertise/education/museums-and-heritage/): Most projects culminate in onsite delivery and installation where we conduct thorough testing to identify and solve any bugs, leaving you with a visitor ready experience.Zubr is the leading studio making Augmented and Virtual Reality for Museums and HeritageWhether you’re envisioning a bold new visitor experience or looking to enhance your existing interpretation, Zubr is ready to partner with you to make it happen. Get in touch to explore how our expert consultancy can help bring your stories to life with bespoke, immersive interpretation designed around your heritage and your visitors. - [Bringing collections to life: 3D scanning objects for AR and VR](https://zubr.co/3d-scanning/): Bringing collections to life3D scanning objects for Augmented and Virtual 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Zubr’s 3D scanning expertise brings museum collections, historic artifacts and more into the digital realm, offering new ways to explore, preserve, and share our cultural heritage. Using advanced photogrammetry and 3D scanning techniques, we create high-fidelity digital replicas that allow audiences to get up close with objects that might otherwise be out of reach.High-fidelity detail captureImmersive AR and VR experiencesCustom-tailored scanning techniquePortable access to collectionsPreservation and research readyCreative applications and storytellingHow photogrammetry and 3D scanning expands our worldOur 3D scans capture intricate details with incredible accuracy - whether it’s a delicate artifact, an architectural feature, or even an entire building. These digital assets can be deployed in augmented and virtual reality, giving visitors interactive experiences that bridge the gap between physical and digital interpretation. From handling fragile museum pieces in AR to stepping into historical reconstructions in VR, our scans serve as the foundation for immersive storytelling. - [AR Trails](https://zubr.co/ar-trails/): Change the way you see the world around you with Zubr’s AR trailsZubr’s augmented reality trails transform walks through cities, parks and visitor attractions into interactive experiences. By combining AR visuals with expertly crafted storytelling, we create unexpected moments of joy and discovery: revealing forgotten facts, beloved local legends, and hidden narratives through engaging digital content.Increase footfall and deepen connectionEasily updateable, simple to maintainImmersive experiences for all agesSeamlessly blending digital content with the real worldDiscover hidden historiesImmersive gamification and tantalising collectiblesIncrease footfall and deepen connectionZubr’s custom augmented reality trails combine the best of walking tours and treasure hunts with interactive games, challenges and hidden collectibles. By designing AR trails as walking routes around key areas of a city, museum, or historic site, Zubr highlights areas of particular interest. From meeting animated characters to peeling back layers of history to discover how a location once looked, our AR trails offer an impactful way of increasing footfall around town centres whilst deepening users’ connection to a place. - [Work](https://zubr.co/work/): Zubr specialises in creating cutting-edge Virtual Reality (VR) and Augmented Reality (AR) experiences. From immersive virtual worlds to interactive augmented environments, we work closely with our clients to design and develop custom solutions that captivate audiences. - [Expertise](https://zubr.co/expertise/): ExpertiseWith a decade of successful projects under our belts Zubr is proud to use our experience to help our clients embrace the opportunities that augmented and virtual reality offer, without the headaches, pains and frustrations of using new technologies. - [AR Binoculars](https://zubr.co/ar-binoculars/): Peer through the lens to enter another reality. - [Insights](https://zubr.co/insights/) - [About](https://zubr.co/about/): About ZubrZubr are the pioneering force in impactful immersive technology - transforming the way people learn, explore and connect with places, history and each other.Zubr are the pioneering force in impactful immersive technology - transforming the way people learn, explore and connect with places, history and each other.Our storyZubr is a leading augmented and virtual reality studio founded in 2015 and based in Bristol, UK. Over the last decade we’ve honed our expertise in XR technologies, assembling a specialist in-house team whose diverse skill set enables our studio to produce innovative and immersive experiences in an efficient but dynamic manner. - [Contact](https://zubr.co/contact/): AddressZubr Ground Floor Office 81 Whiteladies Road Bristol BS8 2NTView mapContactEmail us: info@zubr.co Call us: 0117 244 4286SocialLinkedIn: @zubr Instagram: @zubr.co Career opportunitiesExplore career opportunities at Zubr and see where your skills could make an impact. Check our open roles and discover whether there’s a place for you on our team.CareersSign up to our NewsletterStay up to date with Zubr's latest projects and creative work, and be the first to receive updates on our newest developments.SubscribeVisit the Zubr StudioMessage us to pop into the studio, meet the team and try out some of the latest tech to spark your imagination and inspire your next project.Get 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 - [Home](https://zubr.co/home/): They were quick to respond to queries and feedback; and delivered the project ahead of deadline. We wouldn’t hesitate to recommend Zubr to organisations looking for creative and engaging ways to bring the past to life. - [Training](https://zubr.co/expertise/training/): Training Transport | Medical and pharmaceuticalForget box-ticking exercises and outdated roleplay - Zubr is redefining professional training through immersive, interactive experiences.Traditional training methods often fall short - box-ticking exercises feel disconnected, and roleplaying rarely reflects real-world challenges. At Zubr, we take a different approach. - [Visioning](https://zubr.co/expertise/visioning/): VisioningClimate and ESG | Marketing and trade shows | Defence and securityWith our technology, complex ideas become clear, and the future takes shape today.Zubr’s staff are experienced virtual worldbuilders: whether we’re producing immersive, dystopian cityscapes for the Ministry of Defence, or empowering communities with AR tools for citizen-led urban renewal. - [Education](https://zubr.co/expertise/education/): EducationDigital teaching | Museums and Heritage | Academic ResearchAugmented and Virtual Reality are engaging and dynamic teaching tools. Zubr works with higher education institutions and universities to develop XR experiential learning that brings complex concepts to life.Step beyond textbooks and into new worlds - where students can explore impossible scenarios and gain deeper insights through hands-on interaction. - [Entertainment](https://zubr.co/expertise/entertainment/): Entertainment Entertainment Venues | Arts and Culture | Music industryAt Zubr we make augmented and virtual reality experiences which create opportunities for connection.Bringing together young and old, tech whizzes and tech novices, our AR/VR deployments are memorable but simple to engage with. Bypassing complex instructions and prioritising accessibility, we develop immersive experiences that appeal to the general public and leave a lasting impression. - [Careers](https://zubr.co/careers/): Applications close at 9am on Monday 8th June, but please apply as soon as possible as we may close the vacancy early. To apply for the role please send a cover letter and your CV to info@zubr.co with the subject line 'Application for Producer'. - [Privacy Policy](https://zubr.co/privacy-policy/): Welcome to (the ”Site”).We understand that privacy online is important to users of our Site, especially when conducting business.This statement governs our privacy policies with respect to those users of the Site (”Visitors”) who visit without transacting business and Visitors who register to transact business on the Site and make use of the various services offered by (collectively, ”Services”) (”Authorized Customers”). ## Case study - [Using AR to reveal hidden engine filtration technology](https://zubr.co/case-study/ar-engines/): Inside the engine: using AR to reveal hidden filtration technologyEngine Filters AR AppIn partnership with EF Engineering, Zubr developed an innovative augmented reality app for Fleetguard, a global leader in filtration technology. The experience served as an interactive marketing tool designed to enhance Fleetguard’s product displays, allowing customers to explore and understand complex filtration systems in a clear, visual way. - [Bringing Victorian Ipswich to life with AR and VR](https://zubr.co/case-study/victorian-ipswich-binoculars/): Bringing Victorian Ipswich to life with AR and VRIpswich digital binoculars trailZubr partnered with Ipswich Borough Council to develop a digital trail that reimagines the town as it was in the 1890s, as part of a wider digital transformation initiative within Ipswich. Funded by the Towns Fund, the project is designed to boost footfall in the town centre, support local businesses, and bring Ipswich’s rich history to life in a compelling and accessible way. - [LA Auto Show VR Binoculars drive crowds](https://zubr.co/case-study/la-auto-show-vr-binoculars/): VR binocular installation drives crowds at LA Auto ShowEWI Worldwide x Zubr VR BinocularsIn partnership with live brand and design experts EWI Worldwide, we reimagined how auto-show guests could explore a versatile off-road vehicle - without ever leaving the show floor. - [Reconstructing Kenilworth’s historic abbey with Augmented Reality](https://zubr.co/case-study/kenilworth-revealed/): Basic Template HeaderExplore the Kenilworth Revealed AppIn partnership with passionate local historians, we teamed with Kenilworth Town Council to bring St Mary’s Abbey and its surroundings back to life using AR. Created for visitors to Kenilworth, families, and the local community, Kenilworth Revealed offers insights into the history of St Mary’s Abbey, alongside a gamified AR trail across the Abbey Fields and stunning 3D reconstructions of the medieval abbey.PartnersDeveloped in partnership with Kenilworth Town Council, and a dedicated steering committee composed of local residents, members of the Kenilworth History and Archaeology Society, Warwick District Council and English Heritage, the project has also been supported by a variety of local organisations. - [Digital Guide enhances the visitor experience with AR](https://zubr.co/case-study/heritage-digital-guide/): A digital guide with an immersive twistIn an exciting new heritage project, Zubr were awarded the contract to work with Grand Junction, a community, arts and culture venue housed within the Grade I listed St Mary Magdalene Church in Paddington, London. The Grand Junction team were keen to find new ways to interpret and share the church’s rich Victorian history, seeking an opportunity to deepen visitor engagement through digital means. - [VR binocular installation at Kew Gardens](https://zubr.co/case-study/kew-gardens-carbon-garden-binoculars/): Kew Gardens VR Binoculars - [VR binoculars promote visitor offer at Bristol Dockyards](https://zubr.co/case-study/vr-binoculars-at-ssgb/): Tempting ticket sales through VR binoculars at SSGBThe SS Great Britain Trust challenged Zubr to boost ticket sales, increasing visitor numbers using our signature VR binoculars.  - [VR launch experience for sci-fi novel](https://zubr.co/case-study/artificial-wisdom-vr-book-launch/): Step into a virtual reality crime sceneZubr was tasked with an ambitious and groundbreaking brief: to create an ‘industry first’ VR book launch experience to support the release of ‘Artificial Wisdom’, the debut novel by tech entrepreneur-turned-author, Thomas R Weaver. - [AR binoculars bring Bristol myth to life](https://zubr.co/case-study/giants-ar-binoculars/): Bristol Giants AR binoculars at Clifton ObservatoryZubr partnered with Clifton Observatory to transform one of Bristol’s most iconic heritage sites into an immersive window into local folklore. Through an innovative augmented reality installation, Zubr reimagined the legendary tale of Bristol’s giants in 3D, bringing the myth to life directly within the landscape it was born from - the Avon Gorge. - [VR binoculars reveal hidden ecosystems](https://zubr.co/case-study/nature-reserve-vr-binoculars/): VR binoculars at Duinpanne Nature ReserveNestled in the scenic town of De Panne on Belgium’s west coast, the Provinciaal Bezoekerscentrum Duinpanne offers visitors a gateway to explore the region’s extraordinary dune landscapes, coastal biodiversity, and forest trails. As part of a new interactive experience, AV integrator Ocular partnered with Zubr to help transform how visitors engage with the natural world in Provincie West-Vlaanderen - through virtual reality binoculars.PartnersFor the experience in Provincie West-Vlaanderen, Ocular partnered with Zubr to deliver an exciting nature themed experience for the dunes. - [Native American history in Augmented Reality](https://zubr.co/case-study/santee-ar/): Spotlighting Indigenous history in American Revolution AROriginally created as part of the Fort Watson AR app, Santee AR focuses on the lives of the Indigenous people who occupied the site of Fort Watson before any conflict, bringing the Native American settlement into vivid colour on the shore of Lake Marion. - [Local history app for Ashfield council](https://zubr.co/case-study/discover-ashfield/): Discover local history and events with one easy-to-use app!Zubr completed this project with Ashfield District Council, tasked with developing an AR app for the Discover Ashfield initiative, which aims to promote Ashfield as a great place to live, work, study and visit. The augmented reality app was designed to capture Ashfield’s local history in fun and engaging ways, including an interactive AR trail, whilst sharing and promoting sites of interest, cycle routes, as well as local news and events. Zubr fulfilled this ambitious brief, including a variety of AR experiences, intricate tap-to-place models, historical selfie filters and interactive mini games.PartnersZubr partnered with Urban Scale Interventions, who handled the content management system (CMS) creation and website design, which informed our app design. This project was also made possible by the hard work of writer, copyeditor and proofreader Suruchi Sharma, who was responsible for the detailed historical descriptions found online and in app, alongside the contributions of Ashfield District Council’s dedicated team.Follow the augmented reality trailThe Ashfield AR app brings local history to life with a variety of immersive AR experiences, forming an engaging AR trail across the district. Through interactive digital recreations, users can explore Ashfield’s past in new and exciting ways. - [Augmented reality app for historic Welsh castle](https://zubr.co/case-study/margam-castle-welsh-history/): Explore long-lost interiors and rediscover Welsh historyZubr are proud to share the Margam Castle app, MGAM, an educational, augmented reality tool designed to reconstruct and preserve the lost interiors of the castle in stunning 3D. By digitally recreating the castle’s historic interiors in AR, the app offers a vivid glimpse into this slice of Welsh history. Reviving the grandeur of the late 19th century, the app not only serves as a captivating experience for visitors, but also ensures that the castle’s rich Welsh history remains accessible to those unable to visit in person. - [Climate change flood simulation AR](https://zubr.co/case-study/climate-change-ar-flood/): Envisioning flooded future landscapes with climate change augmented reality learning experienceZubr partnered with climate change resilience consultants Climate Vision to develop a powerful augmented reality CPD tool for their Climate Skills through Creativity Programme. Designed to draw participants’ attention to the risk and impact of increasing flooding through provocative but science-based visuals, we developed a climate change AR app and corresponding ‘future scenarios’ simulation video which shows viewers the predicted changes to the Cornish coastline, should the shoreline near Penzance remain undefended. - [American Revolutionary history trail through Augmented Reality](https://zubr.co/case-study/liberty-trail-ar/): American Revolutionary history trail through Augmented RealityThe Liberty Trail AR suiteIn an exciting collaboration, Zubr partnered with the American Battlefield Trust and South Carolina Battleground Preservation Trust to deliver a comprehensive suite of digital interpretation for South Carolina’s Liberty Trail. - [Vauxhall Pleasure Gardens Victorian AR Trail](https://zubr.co/case-study/vauxhall-pleasure-gardens-ar-trail/): Step, hop and dance into the history of VauxhallReimagining the rich history of Vauxhall’s infamous Pleasure Gardens, Zubr has developed a series of augmented reality filters as part of an immersive trail which integrates AR technology with historical storytelling. The Vauxhall Pleasure Gardens AR Trail allows visitors to explore significant historical figures and architecture associated with Vauxhall Gardens in a fresh and interactive way, immersing them into the sprightly and scandalous events of the park’s heyday. - [AR trail and guide for Beckford’s Tower and Museum](https://zubr.co/case-study/beckfords-tower-bath-ar-trail/): Discovering and reconnecting Beckford's Tower and landscapeIn collaboration with Bath Preservation Trust and a wonderful team of dedicated museum professionals, Zubr has developed an innovative series of augmented reality experiences for Beckford’s Tower, alongside a digital Bath AR trail. Featuring a suite of digital interpretation tools, the content includes audio tours, 3D scanned objects from the museum collection, an accessible 360° viewing experience for wheelchair users, AR room reconstructions, landmark labels and an animated video detailing the sources of William Beckford’s wealth.PartnersZubr executed this project as a collaborative effort, reuniting with our previous partners, Calvium, who were responsible for the content management system (CMS) creation and app hosting. - [AR dinosaur app uncovers ancient geology](https://zubr.co/case-study/ar-dinosaur-app/): AR dinosaur app uncovers ancient geology for community eventFossils highlight the strengths of geological disposal for safe nuclear waste storageCommissioned by a national environmental organisation, Zubr created an AR app to explain how nuclear waste storage solutions will be constructed in rock that has been stable for millions of years - even before the time of the dinosaurs. Our developers created an AR app featuring prehistoric marine reptiles and interactive geological science. The app was a central feature of an immersive community event, drawing in hundreds of local attendees and sparking conversations about the science behind safe nuclear waste storage.PartnersOur partners on this project are part of a national environmental organisation, delivering long-term disposal solutions to permanently and safely isolate the nation’s most hazardous radioactive waste. By storing it deep underground in geologically stable rock, these solutions remove the burden of keeping waste safe above ground for thousands of years. - [Character-driven Themepark Augmented Reality Binoculars](https://zubr.co/case-study/theme-park-augmented-reality-binoculars/): We bring enchantment and magic to the real worldZubr has embarked on an exciting journey to Germany, collaborating with Europa Park to enhance their visitor experience through an innovative theme park augmented reality trail. In order to create an engaging experience to captivate guests, Zubr has developed a unique augmented reality addition to the Yomi Adventure Trail which provides an unforgettable touch of magic for explorers of all ages. - [Historic AR Trail for London BID](https://zubr.co/case-study/london-ar-trail/): The London AR trail runs from 15th June, coinciding with King Charles’ Birthday, until 1st September, offering a captivating exploration of London’s rich history and dynamic evolution. Read more about this project on BBC and Secret London. - [Community-focused, immersive urban planning toolkit](https://zubr.co/case-study/future-places-toolkit/): Augmented community engagement for civil engineers. - [1920s Cinema Augmented Reality Trail](https://zubr.co/case-study/1920s-cinema-ar-with-bristol-archives/): Flick back in time to a night at the moviesIn an innovative collaboration, Zubr and Bristol Archives embarked on a unique heritage project to explore the potential of bringing the past to life through the use of augmented reality. Explore the creative process and implementation of a 1920s cinema AR trail that allows users to experience the original designs of 1920s cinemas across various Bristol locations. - [Augmented Reality Medical Training for Limbs & Things](https://zubr.co/case-study/augmented-reality-medical-training/): Advancing medical training with Limbs & Things AR platformZubr recently developed a series of innovative augmented reality medical training simulations for leading healthcare simulation manufacturer, Limbs & Things. - [Acropolis AR](https://zubr.co/case-study/acropolis-ar/): Explore ancient history like never beforeAcropolis ARZubr’s Acropolis AR app is a new augmented reality experience that brings the iconic ancient Greek monument to life. - [Children’s picture book transformed by AR](https://zubr.co/case-study/minny-stynker-ar/): Minny Stynker AR bookWe make the imaginary into realityMinny Stynker is a theatrical augmented reality experience: part AR workshop, part picture book. - [Visualise Net Zero Goals in AR](https://zubr.co/case-study/net-zero-goals-in-ar/): Showcasing net zero goals in AR, in collaboration with Infosys, to educate businesses, governments and more on their sustainability journey. - [Transforming trade show engagement with motion-powered interactives](https://zubr.co/case-study/transformers-motion-control/): Transforming trade show engagement with motion-powered interactivesTransformers motion-control mini gameAt Brand Licensing Europe 2023, we helped bring the Transformers universe to life, sparking conversation between licensing professionals and the Hasbro team. Working alongside a leading branding agency, we created an immersive, 60-second motion-controlled mini game that challenged players to defend themselves from enemy attacks and blast as many targets as possible using a virtual laser blaster, no controller required. - [Digital Tapestry of the Scottish Highlands and Islands](https://zubr.co/case-study/digital-tapestry-of-the-highlands-islands/): We weave together the digital and physicalDigital Tapestry of the Scottish Highlands and IslandsHigh Life Highland commissioned us to animate and augment the new Tapestry of the Highland and Islands. Using short videos, gamification and 2D animations, we wove a digital thread through 22 of the 52 hand stitched panels that encourages people to playfully engage with the tapestry to discover the local stories behind each physical panel. - [Irish Urban Development in VR](https://zubr.co/case-study/time-travel-vr/): We reveal how cities evolve in 'Island City'We developed an exciting time travel VR experience that lets users explore the 'Island City' of Derry as it evolves over 10,000 years. - [Community-led Augmented Reality murals](https://zubr.co/case-study/hidden-station-ar-murals/): We use augmented reality to illustrate and share local stories‘Hidden Station’ is an AR exhibition co-created by Zubr and artists Jayde Perkin and David McMillan for Bridgwater Railway Station. The project aimed to engage the diverse communities of Bridgwater, particularly those with limited access to cultural activities. - [VR Welcome Experience for Limina Immersive and the Atlantic Institute](https://zubr.co/case-study/vr-welcome-experience/): VR Welcome Experience for Limina Immersive and the Atlantic InstituteEmpowering first time VR usersZubr was commissioned by Limina Immersive and the Atlantic Institute to create a dynamic VR Welcome Experience which would introduce people, many fairly new to VR, to virtual reality in a way that felt both safe and inspiring. The project goal was to design and develop an introduction to VR which moved beyond simple tutorials and instead create something that would ground and familiarise users with virtual reality both from a conceptual perspective, and in terms of functionality. - [Syngenta Agricultural AR Showcase](https://zubr.co/case-study/syngenta-agricultural-ar-showcase/): Bringing soil science to life through ARBringing soil science to life through Augmented Reality at LAMMA 2019For the 2019 LAMMA Show, Zubr partnered with global agriculture leader Syngenta to create an informative yet captivating augmented reality experience. The aim? To help farmers and industry professionals understand the lifecycle of soil pests in an entirely new way - through interactive technology.PartnersWe collaborated with Syngenta, one of the world's leading agriculture companies, known for its innovative approaches to sustainable farming and crop protection. With their deep expertise in soil science and pest control, Syngenta brought invaluable insight to the project, ensuring the content was both scientifically accurate and practically useful. - [Visitor experience virtual reality binoculars](https://zubr.co/case-study/ssgb-vr-binoculars/): The final result retains some of the original 2D appearance of the artefact. However, when visitors view our scene through the binoculars it is overlaid with the real-world ship and calibrated so that it digitally replaces the modern day view and authentically ‘launches’ the viewer back 180 years to the ship’s own launch in 1843.Porting the content to our VR binocularsWe worked with the SS Great Britain Trust’s Technical and Interpretation teams to choose the perfect viewing location. Near to the bow of the ship and close to their Education spaces, the chosen spot offers a view which matches the angle of the painting and receives plenty of visitors! - [Cyber security training for university students](https://zubr.co/case-study/queens-cyber-awareness-education/): Promoting cyber security across campusSince 2022, Zubr has worked in collaboration with Queen’s University Belfast to develop an innovative Virtual Reality cyber security training experience as part of the EXCITE project. The EXCITE initiative aims to explore the enhancement of cyber security training through immersive technology. Together with Queen’s University, we seized the opportunity to use VR in higher education to deliver engaging and impactful cyber awareness education for students. Through gamified learning and immersive VR technology, the experience is designed to build practical knowledge of cyber resilience training in realistic and memorable scenarios. - [Augmented Reality experience for Children’s Hospital](https://zubr.co/case-study/coral-reef-childrens-hospital-augmented-reality/): Creating an underwater illusion with an AR Coral Reef mural at Bristol HospitalA new ground-breaking research facility is now open at Bristol Royal Hospital for Children (BRHC). The research centre known as ‘The Coral Reef’ was formally opened on 9th November 2023 after it reached a staggering fundraising target for the new facility. - [Augmented Reality defence technology demonstration](https://zubr.co/case-study/blu-wireless-ar-defence-showcase/): It was essential that our AR defence showcase experience demonstrated the capabilities of Blu Wireless's mesh network technology in a highly engaging and accessible format to allow stakeholders to fully grasp the strategic advantages of deploying tactical 5G in complex, operational environments.PartnersWe collaborated closely with Blu Wireless, leaders in mmWave technology and telecommunications, to develop an engaging AR defence showcase experience. Uniting Zubr's expertise in AR development with Blu Wireless’s pioneering advancements in 5G technology, our partnership resulted in a demonstrative AR tool tailored to the needs of defence sector marketing.Transforming military communications through ARBlu Wireless has already achieved significant success through their ground-breaking TVN trials, where they simulated various battlefield scenarios to test and refine the deployment of tactical 5G in real-world operational conditions. To share this success, Zubr was tasked with creating an augmented reality experience that vividly demonstrates the TVN's capabilities across diverse terrains and situations. - [VR Museum Showcasing Climate Models](https://zubr.co/case-study/virtual-reality-museum-of-the-future/): Virtual Reality Museum of the FutureZubr has collaborated with the Defence Science and Technology Laboratory in creating a virtual reality Museum of the Future to help our military leaders and policymakers prepare for the threats of tomorrow. Set on an intergalactic spaceship, the Museum of the Future uses virtual reality to immerse decision-makers in a future filled with unique challenges.PartnersIn a unique multidisciplinary collaboration between our VR specialists, sci-fi authors, academics and futures experts, Zubr Futures have worked alongside PA Consulting and the Defence Science and Technology Laboratory (DSTL) to explore new perspectives and harness creativity.Jim, principal scientist at DSTLVisioning our possible futuresThe virtual reality museum platform is designed to allow policy makers, governmental decision makers and the general public to think about future environments and understand what technology may be needed in a drastically changed landscape. - [Physical art exhibit transformed by VR art installation](https://zubr.co/case-study/vr-art-installation-14th-factory/): Physical Art Exhibit Transformed by VR at The 14th FactoryAdding a Virtual Dimension to Modern ArtworksStepping into the contemporary art world, Zubr was commissioned by the team at Unthinkable, a diverse collective of digital practitioners, to collaborate with internationally renowned artist Simon Birch and the visionary team behind The 14th Factory. - [Interactive AR model of 19th Century Church](https://zubr.co/case-study/civil-war-ar-church/): St James Church: Bringing back lost buildings with Augmented RealityWe collaborated with the American Battlefield Trust to make an American Civil War AR experience which lets users rebuild St James Church at its original location. - [Accessible VR Player for Immersive Festival](https://zubr.co/case-study/encounters-film-festival/): Immersive Film Companion: VR easy to navigate and accessWith another edition of the successful Encounters Film Festival launched in September 2022, Zubr was invited to create a Virtual Reality and 360 Film Player for the event’s newly established Immersive Showcase. - [3D music video for SCALER](https://zubr.co/case-study/scaler-3d-music-video/): The music video for Remain in Stasis quickly gained traction, amassing more views than any other SCALER video on YouTube. Praised for its visceral, almost alien aesthetic, many noted how the volumetric capture process amplified the band’s raw, physical performance.The future of music video visualsThe success of Remain in Stasis demonstrates how volumetric music video can redefine the way artists engage with audiences. While the video exists as a linear piece, the nature of the volumetric material opens up exciting possibilities for reinterpretation - from virtual performances to interactive experiences where audiences can walk around and explore the show from every angle. - [VR Irish Emigration Experience](https://zubr.co/case-study/afloat-and-ashore/): Afloat & Ashore VR: transporting visitors back in timeWe developed a Tower Museum VR experience inspired by 19th century passenger diaries from the Tower Museum’s collection. - [VR dome art archive experience](https://zubr.co/case-study/bills-attic/): Bill's Attic VR and Dome ExperiencesStep into Bill's Attic: Virtual reality and dome experiencesWe developed a virtual reality installation and an immersive 360 dome experience to make Bill’s Attic accessible to a wider audience. - [Mixed Reality Theatre Careers Training](https://zubr.co/case-study/ar-theatre-careers-app-making-a-scene/): AR app for the University of Bristol Theatre Collection - [Bristol street art AR murals](https://zubr.co/case-study/six-sisters-augmented-reality-murals/): We make your artwork pop!Six Sisters: augmented reality muralsOur latest digital artwork with Upfest sees six key buildings on Bristol’s North Street burst into life with animated characters that truly blur the lines between real-world graffiti and augmented reality murals. - [VR Basketball for Madison Square Garden](https://zubr.co/case-study/infosys-new-york-knicks-vr/): Zubr teamed up with Infosys to deliver the New York Knicks VR Basketball Game experience, for Infosys's Madison Square Garden Suites. - [Network Rail Virtual Reality Training](https://zubr.co/case-study/network-rail-virtual-reality-training/): Zubr responded to the brief with our unique approach to creating live-action NPCs, otherwise known as ‘non-player characters’, a term used to describe video game characters who are coded to give pre-determined answers and dialogue. Combining NPCs with dynamic interactive video, we organised and filmed actors in various states - listening, reacting, and engaging with other characters - to craft a seamless yet predetermined sequence of interactions, much like NPCs in video games. This approach was similarly used in our Afloat and Ashore project, where we captured live-action performances to populate a VR experience showcasing part of Derry’s maritime history. - [HS2 Augmented Reality Induction Training](https://zubr.co/case-study/hs2-augmented-reality-induction-training/): Engage trainees in an immersive environment. ## Case study Categories - [3D modelling](https://zubr.co/case-study_cat/3d-modelling/) - [Academic Research](https://zubr.co/case-study_cat/academic-research/) - [AR Binoculars](https://zubr.co/case-study_cat/ar-binoculars/) - [AR Trails](https://zubr.co/case-study_cat/ar-trails/) - [Arts and Culture](https://zubr.co/case-study_cat/arts-and-culture/) - [Climate change](https://zubr.co/case-study_cat/climate-change/) - [Defence](https://zubr.co/case-study_cat/defence/) - [Digital teaching](https://zubr.co/case-study_cat/digital-teaching/) - [Education](https://zubr.co/case-study_cat/education/) - [Entertainment](https://zubr.co/case-study_cat/entertainment/) - [Entertainment Venues](https://zubr.co/case-study_cat/entertainment-venues/) - [Marketing and Trade Shows](https://zubr.co/case-study_cat/marketing-and-trade-shows/) - [Medical](https://zubr.co/case-study_cat/medical/) - [Museums & Heritage](https://zubr.co/case-study_cat/museums-heritage/) - [Music](https://zubr.co/case-study_cat/music/) - [Training](https://zubr.co/case-study_cat/training/) - [Transport](https://zubr.co/case-study_cat/transport/) - [Virtual Reality (VR)](https://zubr.co/case-study_cat/virtual-reality/) - [Visioning](https://zubr.co/case-study_cat/visioning/) - [WebAR](https://zubr.co/case-study_cat/web-ar/) - [XR apps](https://zubr.co/case-study_cat/xr-apps/) ## Categories - [Blog](https://zubr.co/category/blog/) - [Press Releases](https://zubr.co/category/press-releases/) - [Uncategorised](https://zubr.co/category/uncategorised/)