VR LA Showcase
A window to a Wild West movie scene appears before your eyes in this simple but powerful experience for VR Scout’s VRLA After Party.
We swapped the Mild West for the Wild West when we worked with a partner studio in LA, Trainrobber, to create a simple but jaw-dropping experience for attendees of VR Scout’s glamorous VR LA after party in the heart of Downtown LA.
A projection of a stylistic old-school-Hollywood test card is transformed into a huge window revealing a panoramic Western scene, complete with a cowboy campsite and a film-grainy atmosphere. On the night, Zubr founders Jack and James were on hand to invite attendees to peer through the window, show them around, and remind them where they put their cocktails upon returning to the real world.